Right Now Downtown

HEAR YE, HEAR YE!

PUMP IT UP

Some of us remember Arnold Schwarzenegger before he was the Terminator or the governor of California.  Even before he became politician acclaimed superstar, his caricature may have landed on some TVs in the form of two young Saturday Night Live actors in bulky muscle suits named Hanz and Franz.  These two guys weren’t too concerned about politics as their skit promised to Pump You Up. 

Well Columbus, the remnants of Hanz and Franz may only be uncovered by a Google search, but The Arnold is coming to town and it pumps energy (and let’s face it, a boat load of cash) into the city, especially downtown.  Many of us would love to see this kind of spirit and all year long.

On November 10, Capital Crossroads SID held its annual meeting to report on the work the SID has conducted through the year and to recognize the contributions made to the fabric of downtown by individuals and businesses.  This year’s meeting was held at the Westin Great Southern, thanks to in-kind donation from the hotel.  Additional sponsors included Ohio Support Services and Ohio Custodial Management, which provides the SID with the Clean and Safe Ambassador team.  Spinelli’s Deli tempted attendees with freshly baked cookies in celebration of the grand opening of their new location at 50 North High Street.  Musical entertainment was provided by students from The Wellington School. 

In addition to thanking the SID property owners, Jeffrey Wolf, Chairman of the CCSID Board of Trustees, recognized the voluntary contributions by four exempt owners whose contributions represent 18 percent of the SID’s operating revenue: the City of Columbus, the Central Ohio Transit Authority, Franklin County and the Greater Columbus Convention Center.  Wolfe reminded attendees that reauthorization of the SID is in process.  Marc Conte, Research Director, is meeting with property owners; owners representing 60 percent of the property in the SID must sign the petition to reauthorize in order to continue operations beyond 2011.  The reauthorization efforts should be completed in January. 

Executive Director Cleve Ricksecker then discussed SID financials, outlining the balance of administrative and overhead costs with programming expenses.  This year, CCSID staff was able to supplement budgeted monies with $132,000 in grants from a variety of federal, state and local sources, as well as through generous sponsorships such as those from WCBE FM and the Hyatt on Capitol Square for Pearl Market and Downtown LIVE. 

“We are very conscious of the assessments you provide, and everyone on staff works hard to deliver the best possible value,” explained Ricksecker.  “We try to spend as little on administration as possible so that your money goes into programming on the streets.”  

Clean and Safe Services 

Ricksecker then reported on the SID’s clean and safe services, noting that Downtown Columbus is the cleanest downtown in the U.S.  CCSID ambassadors work daily to remove litter, wash sidewalks, control graffiti, remove weeds, and wash newspaper racks, High Street bus shelters and other fixtures.  Seasonal services are also performed such as leaf removal, snow and ice removal and planting and maintenance of flowers during the summer months. 

In addition to maintaining a clean environment, CCSID strives to keep downtown one of the safest precincts in Columbus.  Though crime is up throughout the city during these tough economic times, the increase within the SID has been kept to a minimum. 

“Downtown is safe because of an effective program, combining communication, strict enforcement, compassion and coordination,” said Ricksecker.  “Safety does not happen by accident.” 

Communication is vital between CCSID safety ambassadors, the Columbus Division of Police, security forces within buildings and people on the street.  Lisa Defendiefer, Downtown Safety Coordinator, was commended for completing a comprehensive security network, which included linking security operations with one another, the SID and the Division of Police through regular meetings, a secure Web site and a radio network.  And Outreach Coordinator Alyson Poirier was recognized for her work providing outreach and advocacy services to people in need of help.

Marketing and Promotions 

In addition to the very important safety and cleaning services, CCSID also is charged with marketing and promoting downtown.  Ricksecker noted that the SID markets to key audiences including downtown employees, downtown and in-town residents and young professionals.  The message revolves around the idea that downtown is the place to be, is at the center of culture, arts and entertainment, and is a charming, urban location.  The message is shared through the DowntownColumbus.com Web site; companion newsletters such as Right Now Downtown and Downtown News Network; special events such as Pearl Market, the Capitol Square Kickball League and Downtown LIVE; sponsorships of events such as Independents; Day, Bike-to-Work Week and City Hop; and programming such as a the recycling program.

CCSID also works to make coming downtown a positive experience for residents, workers and visitors.  The SID offers visitor services like the mobile iCart kiosk, welcome baskets for new tenants and property owners, and a hospitality network during special events such as the Arnold Sports and Fitness Expo and the 2010 Gay Softball World Series.

 The Future of Retail

While Ricksecker noted that overall Downtown Columbus is doing well, the area most in need of improvement is retail.  While the demand for retail services is strong, there is insufficient retail supply, particularly after the demise of City Center. 

With support from the City of Columbus, CCSID hired Kacey Brankamp as a Retail Recruiter, to help draw independent operators from throughout Central Ohio to downtown.  Interest in downtown continues to grow as does the demand for retail downtown.  And CCSID will continue to help suppliers find the right space downtown to meet the demand. 

“We lost those retail chains,” added Ricksecker, “and they are not coming back.  But independent retailers will be the source of retail in the coming years.  And thanks to the efforts of entrepreneurial folks like Mark Ballard and Tom Finney of Sugardaddy’s, Don Steele of Plantain Café and Brett Ruland of Spoonful, the future of retail is looking brighter.”

The 2010 Downtown Columbus Strategic Plan was adopted by Columbus City Council on July 19, after many months of public input, planning, discussion, dreaming and synthesizing.  This Plan is not a to-do list; rather it is meant to guide investment and development in downtown for the next 10 years.  It takes off where the 2002 Strategic Business Plan for Downtown Columbus ended, building on the long-term framework and looking to identify catalysts for growth.

The planning process, which included public meetings, an online survey and discussion with downtown stakeholders, identified a list of 10 Principles to define the community’s goals and vision, 12 Ideas emerging from those Principles, and 8 Strategies to implement the Ideas.  To view the complete Plan, including the Principles, Ideas and Strategies, click here.

What does this mean for Capital Crossroads Special Improvement District (CCSID)?  First off, Cleve Ricksecker, Executive Director of CCSID, was involved in the planning meetings and participated in a downtown stakeholder interview.  All efforts to improve the downtown are important to the SID, and Ricksecker approached the planning process with that point of view in mind.

“The SID had already worked with MSI to develop our Public Realm Enhancement Plan - a wish list for the SID, if you will.  I was able to offer input from a SID-perspective through the strategic planning process,” explained Ricksecker.

Andrew Overbeck of MSI added, “We know Cleve real well and he was part of these meetings.  The SID’s plan was done beforehand, so that informed our planning sessions with regard to what enhancements they were looking for downtown.  It will be great to integrate these plans.”

As the City seeks to implement the Strategic Plan over the long term, public/private partnerships will play a vital role.  And over the years, CCSID has acted as a catalyst for such parternships, from the revitalization of Gay Street in 2007 to the wayfinding sign system that was installed in 2008.

Overbeck identified Ideas four through nine of the Plan, which deal with the High Street Core, as falling specifically within the SID boundaries and as places where the City, the Columbus Downtown Development Corporation (CDDC) and others will look to partner with CCSID.  These ideas include:

• Redefining Broad Street as the civic spine of the City;
• Restoring High Street as downtown’s commercial corridor;
• Developing a Downtown Transit Center to replace the High Street Transit Mall;
• Building a 3-c Multi-Modal Station;
• Developing a Downtown Field House.

“We have looked at each part of the Plan and identified where partnerships currently exist and where they can be developed.  Right now these are just ideas, but it’s important to get everyone at the table to let some of these ideas take hold,” added Overbeck.

Ricksecker agrees.  “We look forward to partnering with the City, CDDC and others to bring these ideas to fruition.  Through the SID’s efforts, some advance work has already been done, particularly with regard to bike facilities and restoring the High Street retail corridor.”

Overbeck noted that if one looked at photos of Columbus from 1995, one would see an abandoned prison, an abandoned school and an undeveloped gash through the city where 670 cut through.   Fifteen years later, those same areas are vibrant sectors – the Arena District, COSI and the High Street cap over 670.  The vision of our city leaders in the 1990s has taken root in our city’s fabric.

“It’s an inspiring thing.  We can do an awful lot in Columbus.  None of these things is out of reach,” concluded Overbeck.

The next fifteen years should be something to behold.

HAVE YOU SEEN MY KEYS?

Honey, have you seen my keys?

Forget about ‘em.  Join the Young Professionals of Columbus (YPC) and the Central Ohio Transit Authority (COTA) as they kick off the YPCOTA Bus Challenge 2010 in hopes to make the community just a little bit “greener.”

Ditch the keys, Ride the Bus.  Try the challenge for just one month and see where it takes you.

Reliable public transportation plays a vital role in city growth, and the YPs and COTA lead the charge for everyone in C-bus to hop on The Bus.  Whether you are a regular rider or a newbie, YPCOTA wants to see you in action so upload your photos and videos to the YPCOTA Facebook Fan Page showing your adventures.

There might just be a prize or two in it for you.  The challenge begins June 17 and rides on through July 15.  Maybe you will be the YPCOTA Bus Master or perhaps the Social Media Darling.  Who knows – you might just shoot the funniest video at the bus stop.

Here’s a little video preview of how you can catch the buzz as you ride the bus.

Ditch the keys. Ride the bus. from Downtown Columbus on Vimeo.

COTA recently introduced a bus line called the “Night Owl.”  It’s a late-night party bus that runs every 30 minutes on Fridays and Saturdays from the Arena District to northern Clintonville.  The last run from Clintonville to downtown leaves Clintonville at 2:13 am, and buses depart from downtown and the Short North until 2:40 am.

The service is a great addition to the Columbus scene.  It allows folks who want to drink and dance the night away to leave their cars at home when they flock to watering holes on Park Street, the Short North and University District.

The service is also a huge benefit for the hundreds of bar and restaurant employees who work until the wee hours of the morning.  Parking anywhere between 11th Avenue and Nationwide Boulevard is expensive.  Imagine walking several blocks to a remote location at 2:30 am to retrieve a car or paying for daily taxicab service.

The Night Owl replaces the #20, which COTA discontinued several years ago during a budget crisis.  If the Night Owl draws a similar crowd, it will feel like Toronto’s street cars late at night.  Experiencing the Night Owl will be almost as much fun as the destination.

In yet another rebuke to Columbus’ unwillingness to invest in light rail, The Columbus Dispatch reported on Sunday that Phoenix’s first rail line is an “unexpected success”, with a headline that reads, “Weekend riders turn downtown into destination.” Projected to carry 26,000 people per day immediately after beginning operations, the line is averaging 33,000 people per day.

Phoenix is not alone.  All 13 cities that have built light rail lines since the mid-1980s have experienced higher-than-projected ridership.  They include Charlotte, St. Louis, Salt Lake City, Minneapolis, Dallas, Denver and Sacramento.  These are all automobile-oriented cities that sprawl in four directions.  Each one has settled the age old argument in Columbus that light rail will not work here.

Sadly, the people of Columbus are not even permitted to vote on the issue.  Only once has the business community allowed light rail on the ballot, in 1999.  In that election, COTA was required to split its request for a half-cent sales tax into two quarter-cent ballot issues, one for permanent funding and one for ten year funding.  COTA was not allowed to use the phrase “light rail” on the ten year funding issue.  Confused voters approved permanent funding, unaware that they defeated light rail.

Would the last young professional to leave central Ohio please turn off the lights?

Y-B-YP

It’s impossible to avoid the YPs these days.  Senior citizens, adolescents: they can’t compete.  The YPs (that’s Young Professionals) are organized, coordinated, and they have plans for us, yes they do.

Sounds scary?  You bet it does.  But never fear, they like downtown and they like old people too.  In fact, lots of us are YPs, and don’t even know it.

The Columbus Chamber of Commerce defines YPs loosely as a “self-selected” group who feel like young professionals.  Based on its research, the Chamber says that they typical member is between the ages of 21 and 45.

Robbie Banks’ job at the Columbus Chamber of Commerce is to manage the young professionals group, and she’s got great aspirations for downtown’s YPs:

“I would like to see YPs exercise their Midwestern values by inviting their new-to-Columbus colleagues to lunch or coffee at one of their favorite local spots.  Shop and dine at the local businesses downtown, including the Pearl Market.  Take advantage of the activities such as the downtown kickball, bowling and corn hole leagues and the Downtown Live summer concert series.  Support the arts.  Visit the parks.  Bike, walk or ride COTA to and from work, or at a minimum, do not hop in your car to get places that you can easily bike, walk or ride COTA.”

Whew!… and that’s just part of Banks’ list.  She also encourages YPs to sign up to receive her newsletter, which highlights events happening around town that appeal to the YP crowd.

Not a YP?  Old Pro’s are on her radar too.  Banks prefers the term “seasoned professionals.”  She sees them as mentors for YPs – and lists Mayor Coleman and Cleve Ricksecker as some of her favorite “seasoned professionals.”

Seasoned Cleve?  We knew he was saucy; turns out he’s spicy too.

Got a better pun?  Your turn, post it here…

Raising kids in the downtown area is a great experience.  When my kids were young, we had easy access to parks, playgrounds, COSI, BalletMet Academy, Columbus Museum of Art, the downtown library, festivals, and many other amenities.  For years, my kids considered COTA buses and skywalks to be as much fun as amusement parks.  They loved walking to bakeries and the North Market.

Downtown neighborhoods get better as city kids get older.  They develop a healthy sense of independence long before they get a driver’s license, because they can walk to each other’s homes and with their friends to movies, hockey games, coffee houses, Gallery Hops and clothing stores.  My teenage girl loves taking COTA to visit her friends, which I encourage because the bus is so much safer than driving.

Columbus City Schools keep getting better and better.  Although many City schools still struggle as they address high levels of poverty, many others maintain a balanced enrollment.  These schools often out-perform suburban schools.

To parents of young kids, I say.  “For the sake of your children, stay in the city!