Capital Crossroads Summer Programming: Pearl Market
The crown jewel of Capital Crossroads’ summer programming is the Pearl Market, which has graced Pearl Alley since 1991. Capital Crossroads became involved with the Market in 2003, adding a merchant element to the already established farmers’ market. The Market runs on Tuesdays and Fridays, from 10:30 am – 2 pm, May through October.
Last year, Capital Crossroads hired a full-time Market Manager, Adam Schroeder, to focus on expanding the Market’s offerings and to help spur downtown retail by incubating small businesses as they start up.
“This year, we have nearly 90 vendors enrolled and a long waiting list, which is a good – and new – problem to have,” said Kacey Campbell, Promotions Coordinator for Capital Crossroads.
What sets Pearl Market apart from other farmers’ markets around the city is that all farmers are local Ohio farmers and required to sell only what they grow themselves. This means that the produce is really farm fresh and in-season. Capital Crossroads has been able to use this as a promotional tool, holding special Market Days for particular in-season items, including Strawberry Day in June, Sweet Corn Day in July, Tomato Day in August and upcoming Apple Day. On each of these special days, visitors can enjoy samples prepared by Market staff and a guest restaurant. In addition, there was a special Kid’s Day held in early July, with face painting, art projects and other fun aimed at kids, and there will be a Buckeye Day held later this summer.
The merchant side of the Market continues to grow, with a wide range of offerings including arts, crafts, jewelry, toys, home goods and more. Expansion in both produce vendors and merchants has necessitated expanding the booth spaces to Broad Street and Gay Street, giving the Market a presence on two main thoroughfares. And there is talk of further expansion.
Pearl Market has also become a popular lunch destination, with several new food vendors providing the draw. Si Senor’s Sandwiches and More and Nellie’s Samosas are two popular spots, and Sugardaddy’s Sumptuous Sweeties - a favorite of Ellen DeGeneres – offers a delightful dessert option. Nearby restaurants, such as El Arepazo and Ringside Cafe, also enjoy increased traffic on Market days – a Capital Crossroads’ goal.
Cleve Ricksecker, executive director of Capital Crossroads states the importance of the Market. “There are three main reasons Capital Crossroads produces the Pearl Market. It’s a downtown amenity for employees; it supports local businesses; and it’s a retail/business incubator for the participating vendors who want to grow their business.”
A second year Market vendor, Kyla Touris of Sweet Thing Gourmet, praises the Market and Capital Crossroads. “What I love about Pearl Market – it combines my country side with my urban edge. And I love the people who run the Market – Adam, Kacey, Tiffany and the rest of the crew are incredibly helpful and positive. Really, it feels like a party!”
And well it should, so far this year staff estimates that 4,500 – 5,000 people walk through the Market each Tuesday and Friday.
A Special Thanks to our Friends of the Market for help make the Pearl Market possible:
Wolfe Associates
Bricker and Eckler
Kegler Brown Hill and Ritter
Vorys Sater Seymour and Pease
Chester Wilcox and Saxbe
John Gerlach and Company